Is your Guru good or evil?

There are an uncountable number of people getting online every day, searching for ways to make money marketing on the Internet.

 First day people become first month people and they begin to mix with first 6 month people and first year people, some of whom are already bitterly jaded - and some of whom got excited after buying products that taught them how to sell Internet marketing stuff to newbies.

When I think of an "average" person seeking online profits - I think of someone who has a job and wants a better life - and has little or no business or entrepreneurial experience - and is looking for a way to get started with a minimum (read FREE) investment.

As easy as working online is - I mean we type and move a mouse and today you don't even need to purchase a domain name! - the failure rate for this kind of person must be 90%+

I came to Internet marketing with a lifetime of experience in entrepreneurial business, sales, and working from home and I had a number of failures I refused to let die - before I found SOMETHING that worked.

Add to this, that there is virtually no regulation, standards, or accountability on the liberal minded free for all Web and it is easy to see why it would attract the worst kind of scumbags, ripoff artists, and talented schmoozers - pay a huge affiliate commission and build a list and you get to call yourself any kind of expert you want to.

Unfortunately these guys sit side by side with good solid reliable experienced people in our browsers and it is buyer beware for you and me. The newbie is a sitting duck for the name squeeze, one time offer, free download, and worthless history lesson (meaning a strategy that worked in 2005 but not now).

Everyone who is successful fails.

The trick is to fail forward. Learning from your mistakes. Reducing failure and hitting a couple lucky/smart licks and not screwing them up long enough to figure out WHY they worked - and then leveraging them into a stable business.

There is the formula for success - fail forward.

BIG_A-HA: In an attempt to work through failure a beginner, no matter how smart or earnest, can figure that the information they got was insufficient, and start buying more and more expensive stuff. Even maybe attend a "Large Seminar" and pay $1000 - $2500 only to find it is just a live sales page of very exciting offers that will never be on sale this cheap again!

But, lacking the fundamentals of marketing, business, sales, customer service, networking, much less the tech-savvy - more expensive "products" are no guarantee of success.

SHOCKING STATEMENT: "More than 1/2 of the people selling pricey courses should be ashamed of themselves for the woefully inadequate value they deliver - and for MIS-leading people through launch-hype and sales copy to believe they "anyone can do it."

Right now perhaps the single best training course/membership site online with the most authentic and reliable (meaning it works) information is only $29 a month!

Measured by the "add another zero to the price tag" thinking of some people, this course should be $497.77.

Lousy or "false" gurus are always revealed - though not in time for most early adopters..

People who fail (regardless of the reason) piss and moan and blame the teacher giving a generally bad name to the industry - even if the failure was 100% their own fault.

This results in chaos - welcome to real Internet marketing.

 "The only current measure of who is good and who is not - is whether they are endorsed by the "good old boys club" of self acknowledged gurus - raise your hand if you know who is in this group!

A "guru" validating another "guru" is about as reliable as the Google Visible Page Rank Toolbar - which means - zip."

It is about time someone - okay me - stood up and shouted that the emperor has no clothes on, and that this is NOT an easy business.

Outside of making boatloads of money hyping "how to make money on the Internet products" to make a living on the Internet takes hard work, determination, and a lot of hard work, perseverance, timing and failing forward.

Make a Million Dollars in Internet marketing? Did someone say Mass Control? Oh, sorry, my bad.